This volume sign posts several paths of multimodality research and theory-building today. The chapters represent a cross-section of current perspectives on multimodal discourse with a special focus on theoretical and methodological issues (mode hierarchies, modelling semiotic resources as multiple semiotic systems, multimodal corpus annotation). In addition, it discusses a wide range of applications for multimodal description in fields like mathematics, entertainment, education, museum design, medicine and translation.elements are combined in a text), and fusion (image and verbal text fuse into a new textual form). ... In the final chapter, Chapter 12, Kristin Buhrig investigates how visual materials, such as diagrams and charts, are integrated in the ... book were discussions which took place during the First International Symposium on Multimodal Discourse at the University of Salzburg in 2002, organised by the editors.
Title | : | Perspectives on Multimodality |
Author | : | Eija Ventola, Cassily Charles, Martin Kaltenbacher |
Publisher | : | John Benjamins Publishing - 2004-12-23 |
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